BAINESTORM
A business management process
designed to stimulate innovation within organisations.
The
key competitive advantage for any business today is the ability to
innovate. Facing the challenges of continuous change in
markets, technologies, competitors and legislation requires
creative people who will make innovation one of the most important
activities to sustain and develop market position and
profitability.
Bainestorm
is a workshop mechanism which addresses these questions by
providing the framework to stimulate new ideas, organise and
prioritise existing ideas and select winning ideas by evaluation
against market needs and company strategy.
Different
workshop formats are available depending on client needs and the most suitable
mechanisms to trigger and maximise creative output. Sessions are
'fun' and facilitate team building and understanding and enhance
the creative potential of those participating.
What
Bainestorm will deliver:
-
At
least 300 new product ideas
-
Ideas
screened and selected ideas evaluated for market relevance and
profit potential
-
At
least 3 new product ideas which will be progressed to market launch
BFC
can arrange to have new product prototypes developed for
Company evaluation.
|